OUR FIVE CORE PRINCIPLES
The Set Collection is a value-led business, with five core principles that guide us. We value the details and focus on the pursuit of knowledge and expertise. Taking that extra moment with our guests that makes the difference. We believe in preserving and celebrating the soul and individuality of each member property – after all, it is our hotels that remain attuned to our guests’ personal rhythms, needs and peace of mind. We follow a team approach with joint ownership of the guests’ experience.
It is the artistry, the harmony and balance in what we do and how we do it. We have a desire to evolve and innovate, and always stay attuned to our guests and their needs. We are also in the business of joie de vivre – that feeling of great happiness, enjoyment of life and the thrill you feel when life rises above the expected.